trust me integrated MX Technologies‘ Incorporate data enhancement services into the Open Banking product suite.
Consumer-authorized transaction data is cleansed and categorized, allowing Trustly merchants to better make marketing offers, loyalty programs, and risk decisions based on consumer spending behavior. the companies said in a press release on Tuesday (February 6). I emailed PYMNTS.
“We are always focused on how we can increase value for our merchants and ultimately their consumers.” Trustly CEO Alexandre Gontier said in a release. “With MX, we have found a partner that not only provides world-class data enhancement solutions, but also shares our commitment to improving the consumer experience.”
According to the release, Trustly allows merchants to accept bank payments from consumers. This payment method is convenient, low-cost, and data-enriched.
MX’s Data Augmentation Services will enable merchants to use that data to provide personalized experiences, streamlined processes, and customized offers to consumers who share their data, the release said. I am.
MX CEO: “Data without context is meaningless to organizations and consumers” Jim Magats said in a release. “MX uses our comprehensive suite of data augmentation services to transform raw, often unreadable transaction data into simple, human-readable descriptions that help identify, organize, and It facilitates operations based on that.”
Merchants are increasingly exploring bank payments and other alternative payment methods to increase efficiency and reduce rising card processing costs. Clark DumasTrustly’s Head of Merchant Success writes in the PYMNTS eBook:2023: The year of strategic change in business”
“This trend will be further reinforced by four other trends that are increasing the popularity of bank payments: the impact of endless toll swipe fees on merchants’ bottom lines; real-time payments innovation and FedNow; “Continued excitement about ® services; seeking more value from payment processing; and growing interest in micropayments as a way to enhance subscription-based revenue models,” Dumas wrote.
In other recent partnerships, Trustly partnered with: BNY melon Launched Bankify in September. open banking The payments solution helps “organizations receive consumer payments from bank accounts and provide guaranteed funding for business receivables with a seamless user experience.”
