Fixed wireless access (FWA) is considered by many analysts to be one of the key use cases for 5G networks, and adoption is rapidly increasing proportionately.This is also reflected in the latest work. Ericsson Consumer Lab reporthouseholds now have clear preferences for high-speed broadband and convenience that supports the adoption of 5G FWA.
of Ericsson ConsumerLab Report: Capturing the 5G FWA Opportunity – A Household Perspective Covering 19 countries representing 1.2 billion people and 370 million households, it aims to provide a diverse and comprehensive understanding of the evolving consumer choices and perceptions related to FWA as a connectivity option. That’s what I mean.
Key findings of the report include the migration of service users to FWA compared to other types of connections. Seven of his 10 households with 5G FWA have chosen it as a complete replacement for the connectivity they were previously using. Convenience is highlighted as one of the key benefits of FWA, noting that in the home his FWA is superior to wired solutions in terms of flexibility, customization and ease of installation.
Ericsson says that FWA is currently the largest 5G use case after mobile broadband in terms of adoption, with the number of connections worldwide expected to almost triple to 330 million by the end of 2029 and service providers’ annual revenue. is expected to reach $75 billion. Households also expressed higher satisfaction with his 5G FWA than with fiber optics in terms of service experience in delivery time, contract terms, equipment quality, and cost level. Satisfied network performance, measured in terms of speed, indoor coverage, security, and capacity, was found to be on par with fiber.
A key factor in households choosing FWA was the need for high speed. However, Ericsson said one in three households believe that wired is better than wireless when it comes to speeds, which is a barrier to FWA implementation, and it is difficult to secure the speeds promised by FWA. He warned that this shows that there is a need.
Less than one in ten households using 5G FWA will consider terminating their contract within a year. Ericsson pointed out that the commitment and prioritization of solutions provided by FWA is relevant not only for markets with 5G FWA, but also for markets where 4G is present to some extent.
Among households currently using 4G FWA, a total of two in three say they will continue to use the connectivity enabled by FWA and upgrade to 5G once it becomes available in their area/region. Erickson argued that this shows him two important points. One is that he sees FWA pervasive in homes, and he sees 5G as an attractive factor for maintaining his FWA.
In addition to exploring the 4G and 5G FWA landscape from a household perspective, this report identified the preferences and barriers households have in choosing FWA connectivity. As a result, there are different levels of interest and need for FWA: those who push prices, those who seek bundles, those who upgrade capacity, those who upgrade connectivity, those who seek convenience, and those who are mobile champions. It turns out that there are six different household segments.
Commenting on the study, John Yazul, Head of FWA at Ericsson Networks, said:[The] Results validate household preferences for high-speed broadband and convenience in support of 5G FWA deployment. With 5G technology and networks in place, now is the perfect time to seize this huge opportunity, which affects more than 1 billion underserved households and businesses around the world. ”
Jasmeet Singh Sethi, Head of ConsumerLab, added: “This report explores the potential growth potential of the FWA market, given that one in two households has expressed interest in his 5G FWA, and even outside the United States is opting for 5G FWA. It highlights that households are abandoning their previous home broadband connections. ”
