In a captivating fusion of culture and creativity, French rapper Bouba returns with his latest song “6G” and a dark and dynamic promotional video set against the backdrop of the vibrant streets of Tokyo.
Directed by visionary Fred de Ponchara, the promotion immerses viewers in a fascinating story set against the backdrop of Japan’s bustling capital. Opening with a breathtaking aerial view of the city skyline, the scene quickly shifts to a heart-pounding moment when a young woman loosens her tie and leaps from a towering skyscraper. As the camera widens its focus, Booba appears, sitting proudly in a bright kimono, clutching her black umbrella with an air of mystery.
Seamlessly blending live-action sequences with surreal visual effects, de Ponchara expertly transports audiences through a series of suspenseful stunts, shocking fight scenes, and unforgettable visuals that leave viewers suspenseful and mesmerized at the same time. I will guide you. From the intricate beauty of geisha masks to the chilling intensity of unexpected developments, this promotion offers a cinematic experience like no other.
Mr+Positive Tokyo, a production services company known for its dedication to excellence, provided essential on-site support to ensure the production ran seamlessly. Mr+Positive Tokyo was responsible for everything from casting and location scouting to set decoration and stunt coordination, ensuring Booba’s creative vision was realized with unparalleled reliability and accuracy.
Peter Grasse, Founding Producer of Mr+, expressed his enthusiasm to work in collaboration with such esteemed talent from both France and Japan. “It was an honor to collaborate with such great directors and cinematographers,” says Grasse. “The Japanese team is thrilled with the final result and proud to have contributed to realizing this vision. That’s positive!”
With “6G”, Buba and his visionary team have not only created a fascinating musical masterpiece, but also inspired imaginations that transcended borders and left an indelible mark on audiences around the world. It also created a visual spectacle.
credit
Artist: Booba
Label: Talac Records / 92i
Producer and Label Manager: Anne Sibron
Thanks to Adrien Louve, Cheikh, and Ibou.
Casablanca / Charaf Tajer
Executive producer: MYND C/o WANDA
Director: Fred de Ponchara
DOP: Julian Lasker
Executive producer: China Pressles
Line Producer: Corinne Goussard
Production Coordinator: Nour Ben Tahiyeh
Local production company in Japan: Mr+Positive Tokyo
Japan Executive Producer: Peter Grasse
Japan line producer: Yuki Tasaki
Japan Prod Coordinator: Shinzo Higashiyama
Artist Care: Karen Egawa
Production assistant: Kanako Ichikawa
Art Club: Megumi Naito
HMU: Yoshihiko Tabe
Stylist: Takumi Iwata
Gaffer: Satoshi Tani
Key grip: Yudai Sato
Hyperlapse: Fabian Parks
1st place AC: Ben Parrott
2nd AC: Jones Keiichi Kondo
1st AD: Yu Inose
2nd AD: Risa Nakatomi, Sean Reyes
Post production house: D-Factory
Post Producer and VFX Supervisor: Julian Ranard
Montage: Antoine Delandes
Assistant Montage: Mael Masson
Etalonage: Nicolas Gauthier
VFX: VHS Entertainment
Lead composite: Mael Gaumont
Flame Artist: Clement Papin
Flame Artist: Vivian Salvagione
3D Artist: Leo Lorini
3D Artist: Basil Noordanus-Calmels
3D Artist: Mael Gaumont
3D Artist: Stéphane Jouffet
Al: Kerrit Raynaud
Al: Fred de Ponchara
