executive summary
Although still in the early stages of rollout, 5G technology has the potential to bring positive changes to the retail industry as retailers continue their digital transformation efforts and look to safely welcome consumers back into stores in 2021. there is.
What kind of retail application will it be? to be influenced With 5G?
Retailers will leverage IT investments in 5G to improve the customer experience both in-store and online. On the customer side, augmented reality (AR) and virtual reality (VR) applications and payment systems will benefit. Additionally, investments in Internet of Things (IoT) systems, including store data and analytics and computer vision systems, will enhance store operations such as inventory management and fulfillment.
How can 5G enhance or transform the retail experience?
Retailers consistently talk about improving the customer experience through personalization. 5G services can help provide faster store inventory information and in-store location services to customers via AR applications. Meanwhile, employees receive immersive on-site training to keep them up to date on everything from display placement to management training.
How should retailers prepare for 5G?
Retail industry executives understand that while 5G services are in the early stages of deployment, they need to be prepared for the future. This means investing not only in 5G-enabled devices and services, but also in developing applications that support AR experiences and store and process data. Additionally, partnering with other players in the 5G ecosystem makes it easier to bring innovations to market.
What does this report contain? This report examines five key areas of the in-store retail experience that 5G technology can enhance or transform.
